The next generation is our future, so it’s only right they have the tools they need to realise self-determination.
By levelling the playing field and addressing injustices for young people, positive change is coming.
It’s a method we know all too well, so we teamed up with them to create a creative strategy and visual identity that honoured their bold thinking.
FYA is Led by a vision that the voices and truth of young First Nations people always deserve to be heard, but more change is needed to realise this. It was important for us to capture the fluid nature of change and circle it back to community and culture in their new brand.